Friday, 10 June 2016

You Tube Face off - By Brandon Morden



5-Hour Energy shot vs Nos Energy Drink

You Tube Face off

By Brandon Morden

When comparing both YouTube channels it seems once again 5-Hour energy shot takes the lead when it comes to how often content is posted. 5-Hour posts videos on its channel a couple times a month, while Nos energy has one video every 5-6 months. When it comes to the type of content that is posted Nos energy posts videos about: 

  •  Professional athletes like Georges St-Pierre and Kyle Busch 
  • Commercials
  • Mini documentaries


5-Hour energy posts video content like:
  • Commercials
  • Funny hoiday videos
  • Professional athletes training
  • Customers trying new flavors 

In both of the brand description areas they provide links to other You Tube videos on their own channels or links that go straight back to their website. I found that Nos energy drink provides one or two links in the description area where as I had to go through three or four videos until I found a link in the description bar. 

Nos energy Drinks most recent popular video was with MMA fighter TJ Dillashaw who went cliff diving with friends.

 
TJ Dillashaw

This You Tube video got 299,660 views and 15 likes. I feel that this video was made popular because of TJ Dillashaw being a popular fighter in the sport of MMA which in itself has a huge fan base.



5 hour promotional video


   5-Hour Energy made this funny and  relate able  video about the after lunch food coma that got over 2 million views and 7 likes. While watching this video I found it to be funny and entertaining because I myself feel the same way after eating a big lunch. This is why I feel it made the video so popular among followers of the channel.

 

You Tube Channel comparison

 

5-Hour Energy Shot

Nos Energy Drink

# Videos

209

57

# Views

146,776,836

5,769,323

Subscribers

10,461

3,002

Link to other social sites

2

24

 






No comments:

Post a Comment